Duration
The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months
Course fee
The fee for the programme is as follows:
Fast track - 1 month: £140
Standard mode - 2 months: £90
Assessment mode
Assignments or Quiz
Tutor support available
International Students can apply
Students from over 90 countries
Flexible study
Study anytime, from anywhere
Overview
Gain a competitive edge in the digital marketing landscape with our Professional Certificate in Marketing Targeting and Positioning. This course covers key topics such as market segmentation, targeting strategies, and brand positioning. Learn how to create effective marketing campaigns that resonate with your target audience and drive results. Gain actionable insights on how to leverage data and analytics to optimize your marketing efforts. Stay ahead of the curve in the ever-evolving digital landscape with practical skills and knowledge that will empower you to succeed in the competitive world of marketing. Enroll now and take your marketing skills to the next level!
Unlock the secrets to successful marketing strategies with our Professional Certificate in Marketing Targeting and Positioning program. Learn how to identify and reach your target audience effectively, differentiate your brand from competitors, and position your products or services for maximum impact. Our comprehensive curriculum covers market segmentation, consumer behavior, competitive analysis, and more. Gain practical skills and knowledge from industry experts to elevate your marketing campaigns and drive business growth. Whether you're a seasoned marketer looking to enhance your skills or a newcomer to the field, this program will equip you with the tools you need to succeed in today's competitive market.
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Entry requirements
The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.Course structure
• Introduction to Targeting and Positioning• Market Segmentation
• Understanding Consumer Behavior
• Competitive Analysis
• Brand Positioning
• Developing a Target Market Strategy
• Product Positioning
• Pricing Strategies
• Promotional Strategies
• Evaluating Marketing Campaigns
The Professional Certificate in Marketing Targeting and Positioning is a comprehensive course designed to equip individuals with the necessary skills and knowledge to effectively target and position products or services in the market.
Key learning outcomes of this course include understanding the importance of market segmentation, identifying target markets, developing positioning strategies, and implementing marketing tactics to reach and engage with the target audience.
This course is highly relevant to professionals working in the marketing industry, as well as individuals looking to enhance their marketing skills and knowledge.
One of the unique features of this course is its practical approach, which allows participants to apply theoretical concepts to real-world marketing scenarios.
Upon completion of the Professional Certificate in Marketing Targeting and Positioning, participants will have a solid understanding of how to effectively target and position products or services in the market, ultimately leading to increased brand awareness, customer engagement, and sales.
Enroll in this course today to take your marketing skills to the next level and stay ahead in the competitive marketing landscape.
Key learning outcomes of this course include understanding the importance of market segmentation, identifying target markets, developing positioning strategies, and implementing marketing tactics to reach and engage with the target audience.
This course is highly relevant to professionals working in the marketing industry, as well as individuals looking to enhance their marketing skills and knowledge.
One of the unique features of this course is its practical approach, which allows participants to apply theoretical concepts to real-world marketing scenarios.
Upon completion of the Professional Certificate in Marketing Targeting and Positioning, participants will have a solid understanding of how to effectively target and position products or services in the market, ultimately leading to increased brand awareness, customer engagement, and sales.
Enroll in this course today to take your marketing skills to the next level and stay ahead in the competitive marketing landscape.
Professional Certificate in Marketing Targeting and Positioning is essential for individuals looking to excel in the competitive marketing industry. This course provides in-depth knowledge and practical skills in identifying target markets, creating effective positioning strategies, and maximizing brand visibility.
According to the Office for National Statistics, the marketing industry in the UK is projected to grow by 9% over the next decade, creating a high demand for skilled professionals in marketing targeting and positioning.
| Industry | Projected Growth |
|---|---|
| Marketing | 9% |
Career path
| Career Roles | Key Responsibilities |
|---|---|
| Marketing Manager | Developing marketing strategies and plans |
| Brand Manager | Managing brand positioning and messaging |
| Product Manager | Identifying target markets and product positioning |
| Market Research Analyst | Conducting market research and analysis |
| Digital Marketing Specialist | Implementing digital marketing strategies for target audience |