The Professional Certificate in Strategic Partnerships in Tourism Marketing is essential in the UK tourism industry due to the increasing demand for collaborative marketing efforts to attract visitors and boost revenue. According to the Office for National Statistics, the tourism industry contributed £146.9 billion to the UK economy in 2019, with a 1.7% increase in visitor numbers compared to the previous year.
A well-designed CSS table can showcase industry demand statistics effectively:
Year |
Total Revenue (GBP) |
Visitor Numbers |
2018 |
£143.7 billion |
37.9 million |
2019 |
£146.9 billion |
38.5 million |
With the tourism industry's significant contribution to the UK economy and the steady growth in visitor numbers, strategic partnerships in tourism marketing are crucial for businesses to stay competitive and attract a larger share of the market. The Professional Certificate in this field equips professionals with the necessary skills and knowledge to leverage partnerships effectively and drive success in the dynamic tourism sector.