Industry Demand Statistics
Statistic |
Value |
Number of social media users in the UK |
45 million |
Percentage of UK businesses using influencer marketing |
86% |
Projected influencer marketing spend in the UK by 2022 |
£1 billion |
With the rise of social media and digital marketing, influencer marketing has become a crucial strategy for businesses to reach their target audience effectively. The UK has seen a significant increase in the number of social media users, with 86% of businesses already utilizing influencer marketing to promote their products or services.
As the industry continues to grow, there is a high demand for project managers who understand the intricacies of influencer marketing strategies. The 'Professional Certificate in Influencer Marketing Strategies for Project Managers' is essential for project managers looking to stay competitive in the market and effectively manage influencer marketing campaigns for their clients or organizations.