It is essential to obtain a Professional Certificate in Segmenting Tourism Industry Markets due to the increasing demand for specialized skills in the tourism sector. According to the Office for National Statistics, the tourism industry in the UK contributes over £145 billion to the economy annually, supporting millions of jobs.
Statistic |
Value |
Total Tourist Visits in 2019 |
39.7 million |
Tourism Employment |
3.1 million jobs |
Tourism GDP Contribution |
£145.9 billion |
With such significant contributions to the economy, it is crucial for professionals in the tourism industry to have a deep understanding of market segmentation to effectively target and attract different customer segments. By obtaining a Professional Certificate in Segmenting Tourism Industry Markets, individuals can enhance their skills and knowledge in identifying and catering to the diverse needs and preferences of tourists, ultimately driving business growth and success in this competitive industry.