In the UK, the tourism industry plays a significant role in the economy, contributing £146 billion in gross value added in 2019. With the industry constantly evolving and becoming more competitive, there is a growing demand for professionals with specialized skills in tourism promotion.
According to the Office for National Statistics, the number of international visits to the UK reached 40.9 million in 2019, generating £28.4 billion in spending. This highlights the importance of effective tourism promotion strategies to attract visitors and boost revenue for businesses in the sector.
A Professional Certificate in Tourism Promotion is essential for individuals looking to excel in this field and meet the demands of the industry. This certification provides in-depth knowledge of marketing techniques, consumer behavior, and destination management, equipping professionals with the skills needed to create successful promotional campaigns and drive tourism growth.
By obtaining a Professional Certificate in Tourism Promotion, individuals can enhance their career prospects, stay ahead of the competition, and contribute to the continued success of the UK tourism industry.
Industry Statistics |
Amount |
Total Gross Value Added in Tourism Industry (2019) |
£146 billion |
Number of International Visits to the UK (2019) |
40.9 million |
Total Spending from International Visitors (2019) |
£28.4 billion |