In the UK, the tourism industry is booming, with ecotourism gaining popularity among travelers seeking sustainable and responsible travel experiences. As a result, there is a growing demand for professionals who understand and can cater to the behavior of tourists in ecotourism settings.
According to the World Travel & Tourism Council, the tourism industry in the UK contributed £213 billion to the economy in 2018, accounting for 10% of the country's GDP. Additionally, a survey conducted by VisitBritain revealed that 70% of UK travelers are interested in ecotourism experiences.
To meet this demand and ensure the success of ecotourism initiatives, professionals need to have a deep understanding of tourist behavior in ecotourism settings. This includes knowledge of sustainable practices, cultural sensitivity, and the ability to create meaningful experiences for travelers.
The Professional Certificate in Tourist Behavior in Ecotourism is designed to equip individuals with the necessary skills and knowledge to excel in this growing sector. By completing this certificate, professionals can enhance their career prospects and contribute to the sustainable development of the tourism industry in the UK.
Industry Statistics |
Amount |
Total Contribution of Tourism Industry to UK Economy (2018) |
£213 billion |
Percentage of UK Travelers Interested in Ecotourism |
70% |