In today's digital age, the tourism industry is becoming increasingly competitive, with businesses vying for the attention of potential customers online. As a result, there is a growing demand for professionals who possess the skills and knowledge to effectively market tourism products and services in the digital space.
According to the Office for National Statistics, the tourism industry in the UK is a significant contributor to the economy, generating £146.9 billion in gross value added in 2019. With the rise of online booking platforms and social media influencers, digital marketing has become essential for businesses in the tourism sector to reach and engage with their target audience.
A Professional Certificate in Tourism Industry Digital Marketing equips individuals with the expertise to create and implement digital marketing strategies tailored to the unique needs of the tourism industry. From social media marketing to content creation and email campaigns, this certificate provides the necessary skills to drive online visibility and attract customers in a competitive market.
By obtaining this certification, professionals can stay ahead of the curve and meet the demands of the evolving digital landscape in the tourism industry.
Year |
Gross Value Added (GBP) |
2019 |
£146.9 billion |