Wellness tourism is a rapidly growing sector in the UK, with an increasing demand for professionals who can conduct market research to understand consumer preferences and trends. According to the Global Wellness Institute, the wellness tourism market in the UK was worth £7.1 billion in 2019, and is projected to grow by 8.5% annually over the next five years.
Year |
Market Value (in billion GBP) |
2019 |
7.1 |
2020 |
7.7 |
2021 |
8.4 |
2022 |
9.1 |
With such significant growth expected in the industry, professionals with a certificate in wellness tourism market research will be in high demand. This certificate will equip individuals with the skills and knowledge needed to analyze market trends, consumer behavior, and competitive landscapes in the wellness tourism sector. By understanding the market dynamics, professionals can help businesses make informed decisions and develop effective marketing strategies to attract wellness tourists.