Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Embark on a transformative journey with our Advanced Certificate in Mobile Marketing Programmatic Advertising course. Dive deep into key topics such as mobile marketing strategies, programmatic advertising techniques, data analytics, and campaign optimization. Gain actionable insights to navigate the dynamic digital landscape with confidence. Learn how to leverage mobile platforms effectively, target the right audience, and maximize ROI. Stay ahead of the curve with the latest industry trends and best practices. Elevate your skills and propel your career forward in the fast-paced world of mobile marketing. Enroll now and unlock your potential in this high-demand field.

Take your mobile marketing skills to the next level with our Advanced Certificate in Mobile Marketing Programmatic Advertising program. Dive deep into the world of programmatic advertising and learn how to leverage data-driven strategies to reach your target audience effectively. Our expert instructors will guide you through the latest trends and best practices in mobile marketing, equipping you with the knowledge and skills needed to excel in this fast-paced industry. Whether you're a seasoned marketer looking to expand your skill set or a newcomer eager to break into the field, this program is perfect for anyone ready to take their career to new heights.

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Entry requirements

The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.

Course structure

• Introduction to Programmatic Advertising • Real-Time Bidding • Data Management Platforms • Demand-Side Platforms • Supply-Side Platforms • Ad Exchanges • Targeting Strategies • Ad Creative Optimization • Programmatic Campaign Management • Programmatic Reporting and Analytics

Duration

The programme is available in two duration modes:

Fast track - 1 month

Standard mode - 2 months

Course fee

The fee for the programme is as follows:

Fast track - 1 month: £140

Standard mode - 2 months: £90

The Advanced Certificate in Mobile Marketing Programmatic Advertising is a comprehensive program designed to equip professionals with the skills and knowledge needed to excel in the fast-paced world of digital marketing.
Key learning outcomes of this course include mastering the fundamentals of programmatic advertising, understanding mobile marketing strategies, and implementing data-driven campaigns.
This course is highly relevant to the industry as mobile marketing continues to grow in importance, with programmatic advertising becoming an essential tool for reaching target audiences effectively.
One of the unique features of this program is its focus on hands-on learning, allowing students to gain practical experience in creating and optimizing mobile marketing campaigns.
By completing the Advanced Certificate in Mobile Marketing Programmatic Advertising, students will be well-equipped to navigate the ever-evolving landscape of digital marketing and drive success for their organizations.

The Advanced Certificate in Mobile Marketing Programmatic Advertising is essential in today's digital landscape as programmatic advertising continues to dominate the marketing industry. This program equips professionals with the necessary skills and knowledge to effectively leverage programmatic advertising strategies in mobile marketing campaigns, ensuring targeted and efficient advertising efforts. According to a recent study by the Interactive Advertising Bureau UK, programmatic advertising accounted for 79% of all UK digital display ad spend in 2020, highlighting the growing demand for professionals with expertise in this area. Additionally, jobs in digital marketing are projected to grow by 10% over the next decade, creating a significant need for individuals with specialized skills in mobile marketing programmatic advertising. By completing this program, individuals can stay ahead of the curve and position themselves for lucrative career opportunities in the ever-evolving digital marketing landscape.

Career path

Career Roles Key Responsibilities
Digital Marketing Manager Develop and implement digital marketing strategies
Programmatic Advertising Specialist Manage programmatic advertising campaigns
Mobile Marketing Analyst Analyze mobile marketing data and trends
Digital Media Buyer Negotiate and purchase digital media placements
Mobile App Marketing Manager Promote mobile apps through various marketing channels