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Overview

Embark on a transformative journey with our BA (Hons) Marketing Management - 24 months program. Dive deep into key topics such as consumer behavior, digital marketing, branding, and market research. Our practical approach equips learners with real-world case studies and actionable insights to thrive in the dynamic digital landscape. Gain hands-on experience through industry projects and internships, preparing you for a successful career in marketing. Stay ahead of the curve with cutting-edge strategies and tools, honing your skills to drive business growth and innovation. Join us and unleash your potential in the exciting world of marketing management.

Embark on a dynamic journey with our BA (Hons) Marketing Management program, designed to equip you with the skills and knowledge needed to thrive in the fast-paced world of marketing. Over 24 months, you will delve into consumer behavior, market research, branding, and digital marketing strategies. Our industry-experienced faculty will guide you through real-world case studies and projects, preparing you for a successful career in marketing. Gain hands-on experience through internships and practical workshops, ensuring you graduate with a competitive edge. Join us and unleash your potential in the exciting field of marketing management.

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Course structure

• Principles of Marketing
• Consumer Behavior
• Marketing Research
• Digital Marketing
• Brand Management
• International Marketing
• Marketing Strategy
• Retail Marketing
• Social Media Marketing
• Marketing Analytics

Key Facts about BA (Hons) Marketing Management - 24 months

● Learning Outcomes: The BA (Hons) Marketing Management - 24 months program is designed to equip students with a comprehensive understanding of marketing principles, strategies, and techniques. Students will develop critical thinking skills, analytical abilities, and practical knowledge to excel in the dynamic field of marketing.
● Industry Relevance: This course is highly relevant to the current marketing landscape, with a focus on digital marketing, consumer behavior, market research, and branding. Students will gain hands-on experience through industry projects, internships, and guest lectures from marketing professionals.
● Unique Features: The BA (Hons) Marketing Management - 24 months program offers a unique blend of theoretical knowledge and practical skills. Students will have the opportunity to work on real-world marketing campaigns, develop a professional portfolio, and build a network of industry contacts. The course also includes modules on emerging trends in marketing, such as social media marketing, influencer marketing, and data analytics.
Enroll in the BA (Hons) Marketing Management - 24 months program to kickstart your career in marketing and gain a competitive edge in the industry.

The BA (Hons) Marketing Management - 24 months program is essential for individuals looking to gain a comprehensive understanding of marketing strategies and management techniques in a shorter timeframe. This accelerated course allows students to quickly acquire the necessary skills and knowledge to excel in the competitive field of marketing. Industry demand for marketing professionals is on the rise, with a projected growth of 8% over the next decade according to the Office for National Statistics. Companies are increasingly looking for qualified marketing managers who can drive business growth through effective marketing campaigns and strategies. | Industry Demand for Marketing Management | |-----------------------------------------| | Projected Growth: 8% over the next decade | | Companies seeking qualified marketing managers | By enrolling in the BA (Hons) Marketing Management - 24 months program, students can position themselves for success in this growing industry and secure lucrative career opportunities in the field of marketing.

Career path

Career Roles Key Responsibilities
Marketing Assistant Assist in developing marketing campaigns and strategies
Market Research Analyst Conduct market research and analyze consumer behavior
Digital Marketing Specialist Manage online marketing campaigns and social media presence
Brand Manager Develop and implement brand strategies and marketing plans
Marketing Coordinator Coordinate marketing activities and events