Overview
Embark on a transformative journey with our M.A. Master Management (International Marketing) - 12 months program. Dive deep into key topics such as global market trends, consumer behavior, digital marketing strategies, and cross-cultural communication. Our practical approach equips you with real-world case studies and actionable insights to thrive in the dynamic digital landscape. Gain a competitive edge with hands-on experience, industry-relevant projects, and expert guidance from seasoned professionals. Elevate your skills, expand your network, and unlock endless opportunities in the ever-evolving world of international marketing. Join us and become a master in global marketing strategies.
Embark on a transformative journey with our M.A. Master Management (International Marketing) program, designed to equip you with the skills and knowledge needed to excel in the dynamic world of global marketing. Over the course of 12 months, you will delve into strategic marketing, consumer behavior, market research, and international business practices. Our expert faculty will guide you through real-world case studies and hands-on projects, preparing you to lead successful marketing campaigns on a global scale. Join us and unlock your potential in the competitive field of international marketing. Take the first step towards a rewarding career today!
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Course structure
• International Marketing Strategy• Consumer Behavior
• Global Brand Management
• Market Research
• Digital Marketing
• International Business Negotiation
• Cross-Cultural Communication
• Sales Management
• Supply Chain Management
• International Trade Regulations
● Learning outcomes of this course include mastering strategic marketing concepts, understanding global market trends, developing cross-cultural communication skills, and implementing effective marketing strategies on a global scale.
● The industry relevance of this program lies in its focus on preparing students for careers in multinational corporations, international marketing agencies, and global market research firms.
● Unique features of the M.A. Master Management (International Marketing) - 12 months course include hands-on projects with real-world companies, guest lectures from industry experts, and opportunities for international study trips to gain firsthand experience in global marketing practices.
● Graduates of this program are well-equipped to navigate the complexities of the international business landscape, drive business growth through innovative marketing strategies, and lead cross-functional teams in a global setting.
● Overall, the M.A. Master Management (International Marketing) - 12 months course offers a comprehensive and practical approach to mastering the intricacies of international marketing, making it an ideal choice for aspiring marketing professionals looking to make a mark on the global stage.
Industry | Projected Growth |
---|---|
Marketing | 9% |
Career path
Career Roles | Key Responsibilities |
---|---|
Marketing Manager | Developing and implementing marketing strategies |
Brand Manager | Managing brand identity and positioning |
Market Research Analyst | Conducting market research and analysis |
International Sales Manager | Overseeing international sales operations |
Product Manager | Managing product development and launch |