Overview
Embark on a transformative journey with our BA (Hons) Business Management with Diploma in Marketing Management - 24 months program. Dive into key topics such as strategic marketing, consumer behavior, digital marketing, and market research. Gain actionable insights to navigate the dynamic digital landscape and drive business growth. Develop essential skills in leadership, communication, and decision-making to excel in the competitive business world. Our industry-relevant curriculum and hands-on projects will equip you with the knowledge and expertise needed to succeed in today's fast-paced business environment. Join us and unlock your potential for a successful career in business and marketing.
Embark on a dynamic journey with our BA (Hons) Business Management program, enhanced with a Diploma in Marketing Management, completed in just 24 months. This comprehensive course equips students with a solid foundation in business principles while specializing in marketing strategies. Dive into real-world case studies, industry projects, and internships to hone your skills and gain practical experience. Our expert faculty will guide you through the latest trends and techniques in the ever-evolving business landscape. Prepare for a successful career in marketing management with this accelerated program that combines theory with hands-on learning. Enroll now to unlock your potential!
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Course structure
• Principles of Marketing• Business Economics
• Financial Accounting
• Business Law
• Organizational Behavior
• Strategic Management
• Consumer Behavior
• Marketing Communications
• International Marketing
• Digital Marketing
Key learning outcomes of this course include developing strategic thinking skills, understanding consumer behavior, mastering marketing techniques, and gaining practical experience through industry placements.
This program is highly industry-relevant, with a curriculum that is constantly updated to reflect the latest trends and developments in the business and marketing sectors.
One of the unique features of this course is the opportunity for students to earn both a Bachelor's degree in Business Management and a Diploma in Marketing Management in a condensed timeframe, giving them a competitive edge in the job market.
Upon completion of the BA (Hons) Business Management with Diploma in Marketing Management - 24 months program, graduates will be well-equipped to pursue a variety of career paths in fields such as marketing, advertising, sales, and business development.
Overall, this course offers a fast-track option for students looking to kickstart their careers in the dynamic and ever-evolving world of business and marketing.
Career path
Career Roles | Key Responsibilities |
---|---|
Marketing Manager | Developing marketing strategies and campaigns, analyzing market trends, managing marketing budgets |
Business Development Executive | Identifying new business opportunities, building client relationships, negotiating contracts |
Sales Manager | Setting sales targets, monitoring sales performance, training and motivating sales team |
Market Research Analyst | Conducting market research, analyzing data, preparing reports on consumer behavior |
Product Manager | Developing product strategies, overseeing product development, launching new products |