The Professional Certificate in Video Marketing for Tourism is essential in the UK tourism industry due to the increasing demand for video content. According to a recent study by VisitBritain, 75% of UK travelers watch online videos when planning their trips, and 65% of them are more likely to book a holiday after watching a video about a destination. This highlights the importance of video marketing in attracting tourists and driving bookings.
To further emphasize the significance of this certification, let's look at some industry demand statistics:
Statistic |
Percentage |
Travelers influenced by video content |
75% |
Travelers more likely to book after watching a video |
65% |
These statistics clearly demonstrate the growing importance of video marketing in the tourism industry, making the Professional Certificate in Video Marketing for Tourism a valuable asset for professionals looking to excel in this field.