Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Discover the art of navigating viral marketing crises with our Professional Certificate in Viral Marketing Crisis Management course. Dive into key topics and real-world case studies to gain actionable insights that will empower you in the dynamic digital landscape. Learn how to effectively manage and respond to viral marketing crises, turning challenges into opportunities. Our practical approach ensures you are equipped with the skills and knowledge needed to handle any crisis that comes your way. Join us and become a master in handling viral marketing crises with confidence and expertise.

Prepare to navigate the fast-paced world of digital marketing with our Professional Certificate in Viral Marketing Crisis Management program. In this comprehensive course, you will learn how to effectively manage and respond to viral marketing crises, ensuring your brand's reputation remains intact. Our expert instructors will guide you through real-world case studies and practical exercises to equip you with the skills needed to handle any online crisis with confidence. By the end of the program, you will be able to develop strategic crisis management plans, monitor online conversations, and leverage social media to turn potential disasters into opportunities for growth. Join us and become a master of viral marketing crisis management today!
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Entry requirements

The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.

Course structure

• Crisis Communication Strategies
• Social Media Monitoring and Management
• Reputation Management
• Influencer Marketing in Crisis Situations
• Legal and Ethical Considerations
• Crisis Response Planning
• Customer Relationship Management
• Data Analysis and Reporting
• Crisis Simulation Exercises
• Case Studies in Viral Marketing Crisis Management

Duration

The programme is available in two duration modes:

Fast track - 1 month

Standard mode - 2 months

Course fee

The fee for the programme is as follows:

Fast track - 1 month: £140

Standard mode - 2 months: £90

* The fee is payable in monthly, quarterly, half yearly instalments.

** You can avail 5% discount if you pay the full fee upfront in 1 instalment

This programme does not have any additional costs.

Professional Certificate in Viral Marketing Crisis Management

Are you prepared to handle a viral marketing crisis with confidence and expertise? The Professional Certificate in Viral Marketing Crisis Management is designed to equip you with the essential skills and knowledge needed to navigate and manage viral marketing crises effectively.

Key Learning Outcomes:

● Understand the dynamics of viral marketing and its impact on brand reputation
● Develop strategies to monitor and respond to viral marketing crises in real-time
● Implement crisis communication plans to mitigate the negative effects of viral marketing incidents
● Analyze case studies of successful and unsuccessful viral marketing crisis management

Industry Relevance:

This course is highly relevant for professionals working in marketing, public relations, social media management, and brand management. In today's digital age, viral marketing can make or break a brand, making it crucial for professionals to be well-versed in crisis management strategies specific to viral marketing incidents.

Unique Features:

● Practical case studies and real-world examples to enhance learning
● Expert instructors with extensive experience in viral marketing crisis management
● Interactive simulations to simulate real-time crisis scenarios
● Networking opportunities with industry professionals and peers

Enroll in the Professional Certificate in Viral Marketing Crisis Management today and take your skills to the next level in managing viral marketing crises effectively.

In today's digital age, viral marketing has become a powerful tool for businesses to reach a wider audience quickly. However, with the potential for a campaign to go viral also comes the risk of a crisis situation arising. This is where the need for professionals trained in viral marketing crisis management becomes crucial. Industry demand statistics highlight the importance of having expertise in this area:
Statistic Value
Percentage of businesses that have experienced a viral marketing crisis 65%
Average cost of a viral marketing crisis for a business £100,000
Number of job openings for viral marketing crisis managers in the UK 500
With businesses increasingly relying on digital marketing strategies, the ability to effectively manage and mitigate viral marketing crises is a valuable skill set. The Professional Certificate in Viral Marketing Crisis Management equips individuals with the knowledge and tools needed to navigate these challenging situations and protect a company's reputation.

Career path

Career Roles Key Responsibilities
Marketing Manager Developing crisis management strategies for viral marketing campaigns
Public Relations Specialist Monitoring and responding to online conversations during a crisis
Social Media Manager Creating and implementing crisis communication plans on social media platforms
Brand Manager Protecting brand reputation during viral marketing crises
Communications Director Coordinating internal and external communications during a crisis
Digital Marketing Specialist Utilizing digital tools to track and analyze crisis response metrics