Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Unlock the power of video advertising with our Professional Certificate in Video Ads for Google Ads. This comprehensive course delves into key topics essential for mastering video ads on Google's platform. Through a practical approach, real-world case studies, and actionable insights, learners will gain the skills and knowledge needed to excel in the dynamic digital landscape. Whether you're a beginner looking to enhance your marketing skills or a seasoned professional wanting to stay ahead of the curve, this course will empower you to create impactful video ads that drive results. Join us and take your advertising game to the next level!

Are you ready to take your digital marketing skills to the next level? Our Professional Certificate in Video Ads for Google Ads program is designed to equip you with the knowledge and expertise needed to create compelling video ads that drive results on the Google Ads platform. Through a combination of hands-on training and in-depth lectures, you will learn how to optimize your video ads for maximum visibility and engagement. Our experienced instructors will guide you through the process of creating high-quality video content that resonates with your target audience. Join us and unlock the power of video advertising on Google Ads today!
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Entry requirements

The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.

Course structure

• Introduction to Video Ads
• Setting Up Your Google Ads Account
• Understanding Video Ad Formats
• Creating Compelling Video Ads
• Targeting Your Audience
• Optimizing Video Ad Performance
• Measuring Success with Video Ads
• Advanced Video Ad Strategies
• Troubleshooting Video Ad Campaigns
• Final Exam and Certification

Duration

The programme is available in two duration modes:

Fast track - 1 month

Standard mode - 2 months

Course fee

The fee for the programme is as follows:

Fast track - 1 month: £140

Standard mode - 2 months: £90

* The fee is payable in monthly, quarterly, half yearly instalments.

** You can avail 5% discount if you pay the full fee upfront in 1 instalment

This programme does not have any additional costs.

Are you looking to enhance your skills in video advertising on Google Ads? Look no further than the Professional Certificate in Video Ads for Google Ads. This course is designed to equip you with the knowledge and expertise needed to create effective video ads that drive results on the Google Ads platform. ● Learning Outcomes: By completing this course, you will gain a deep understanding of video advertising best practices on Google Ads. You will learn how to create compelling video ads that resonate with your target audience and drive engagement. Additionally, you will master the art of optimizing video ad campaigns to maximize ROI and achieve your marketing goals. ● Industry Relevance: In today's digital landscape, video advertising is a powerful tool for reaching and engaging consumers. With Google Ads being one of the most popular advertising platforms, mastering video ads for Google Ads is essential for any digital marketer or advertiser. This course will provide you with the skills and knowledge needed to stay ahead in the competitive world of online advertising. ● Unique Features: What sets this course apart is its practical approach to learning. You will have the opportunity to work on real-world projects and case studies, allowing you to apply your knowledge in a hands-on setting. Additionally, you will receive personalized feedback and guidance from industry experts, ensuring that you are well-equipped to succeed in the world of video advertising on Google Ads. Don't miss out on this opportunity to take your video advertising skills to the next level. Enroll in the Professional Certificate in Video Ads for Google Ads today and unlock your full potential in the world of digital marketing.

In today's digital age, video advertising has become an essential component of marketing strategies for businesses looking to reach their target audience effectively. With the increasing popularity of online video content consumption, the demand for professionals skilled in creating and optimizing video ads for platforms like Google Ads has also risen significantly. According to recent industry statistics, the UK digital advertising market is projected to reach £17.2 billion in 2021, with video advertising accounting for a significant portion of this expenditure. In fact, video ad spending in the UK is expected to grow by 18.7% in 2021, reaching £2.91 billion. To meet this growing demand for video advertising expertise, professionals need to acquire specialized skills and knowledge in creating compelling video ads that drive engagement and conversions. The 'Professional Certificate in Video Ads for Google Ads' equips individuals with the necessary skills to create, optimize, and measure the performance of video ads on Google Ads effectively. By completing this certification, professionals can enhance their career prospects and stay ahead in the competitive digital marketing landscape, ultimately helping businesses achieve their marketing goals through impactful video advertising campaigns.
UK Digital Advertising Market Projection (2021) £17.2 billion
Projected Growth in UK Video Ad Spending (2021) 18.7%
UK Video Ad Spending in 2021 £2.91 billion

Career path

Role Key Responsibilities
Video Ads Specialist Create and optimize video ad campaigns for Google Ads
Digital Marketing Manager Develop video ad strategies and oversee campaign performance
Media Planner Plan and execute video ad placements across various platforms
Content Creator Produce engaging video content for ad campaigns
Analytics Specialist Analyze video ad performance data and provide insights
Brand Manager Ensure video ads align with brand guidelines and messaging