The Professional Certificate in Video Advertising in Pay-per-click (PPC) Advertising is essential in today's digital marketing landscape due to the increasing demand for video content and the effectiveness of PPC advertising. According to recent industry statistics, the UK digital advertising market is projected to reach £15.4 billion in 2021, with video advertising accounting for a significant portion of this spending.
A well-designed CSS table showcasing industry demand statistics for video advertising in PPC can highlight the importance of this certification:
Statistic |
Value |
Projected UK digital ad spend in 2021 |
£15.4 billion |
Percentage of digital ad spend on video advertising |
40% |
Expected growth rate of video advertising spend |
12% annually |
With the increasing popularity of video content and the effectiveness of PPC advertising, professionals with expertise in video advertising in PPC are in high demand. This certification can provide individuals with the necessary skills and knowledge to excel in this competitive industry and capitalize on the growing opportunities in digital marketing.