In today's digital age, video advertising in pay-per-click (PPC) advertising has become an essential component of marketing strategies for businesses looking to reach their target audience effectively. The demand for professionals with expertise in this field is on the rise, as evidenced by the following industry statistics:
Statistic |
Value |
Percentage of UK businesses using video advertising |
81% |
Projected growth of video advertising spend in the UK by 2023 |
£2.5 billion |
Percentage of UK marketers prioritizing video advertising in PPC campaigns |
67% |
With the majority of UK businesses already utilizing video advertising and a significant increase in spending projected in the coming years, the demand for professionals with a Professional Certificate in Video Advertising in PPC Advertising is evident. This certification equips individuals with the necessary skills and knowledge to create compelling video ads, optimize PPC campaigns, and drive results for businesses in an increasingly competitive digital landscape. By obtaining this certification, professionals can stay ahead of the curve and meet the growing demand for expertise in video advertising within the UK market.